Lyon
2024
I LOVE LYON, A ready-made vision of public space
Presented in 2006 and 2007 on the place Bellecour, the installation I LOVE LYON is in line with the ready-made: it takes as raw material an existing object to transform it into a full-fledged work of art. In this place, the equestrian statue of Louis XIV, a masterpiece by Lemot and an inescapable landmark of Lyon, becomes a ready-to-use object, diverted from its austere rigor inherited from the 19th century.
The artistic act does not consist in creating a work ex nihilo, but in revealing and recontextualizing this familiar monument. By enclosing it in a monumental snow globe, the installation plays with the collective imagination of kitsch and universal memory, and transforms a frozen symbol into a poetic, caricatural and magical object.
I LOVE LYON demonstrates that public space itself can be treated as an artistic material: a living medium, crossed by everyday life, but also by tourist and identity stories. This direct appropriation of heritage acts as a critical and playful mirror of the city, offering residents and visitors a new reading of the place.
Having become iconic, the work made an impression during its presentation, to the point of returning today in a festival bringing together the "Best Of" installations from the beginning. Its symbolic and popular impact earned it the 2025 Audience Prize, confirming the timeless strength of this simple but powerful artistic gesture.
The installation won the Grand Prix du Public, which rewards the most appreciated works of the festival.
VARIATIONS OF THE ORIGINAL IDEA:
I LOVE Adelaide - 2022, Adelaide (Australia)
Event: Illuminate Adelaide Festival
Project owner: Illuminate Adelaide Festival
Photo credits: Tyr Liang
As part of the Illuminate Adelaide festival in Australia, it is no longer a king of France but Sir Thomas Elder, a prominent figure in 19th century Adelaide history, who finds himself locked in a monumental snow globe and propelled into the 21st century.
Each adaptation requires us to claim a unique heritage, demonstrating that, city by city, the gesture remains potent in juxtaposition with another narrative.
I LOVE DURHAM - 2019, Durham (United Kingdom)
Event: Lumiere Festival
Client: Artichoke
Photo Credits: Lee Dobson
In Durham, in 2011, Jacques Rival again applied the principle of the monumental snow globe, but in a very different context from Klaipėda: the statue of the 3rd Marquess of Londonderry, on horseback, is not a consensual symbol of the city. Controversial character, associated with a brutal management of the miners employed in its mines, the monument is then the subject of local debate on its maintenance or even its relocation. By enclosing it in his snow dome, Jacques Rival does not try to settle this debate, but to defuse its gravity with humor: the statue becomes a playful and family object, propelled despite itself into the 21st century.
I LOVE KLAIPEDA - 2016, Klaipeda, Lithuania
Event: Klaipeda festivities
Project owner: Jurossvente
Photo Credits: Jurossvente
In Klaipėda, Jacques Rival takes up his principle of the monumental snow globe by applying it to Ann de Tharau, an emblematic statue of the city, a tourist symbol that has already been photographed extensively. Encased in its snow dome, the austere statue of the early 20th century becomes caricatural and magical, while remaining immediately recognizable. The installation thus reactivates its local memory while itself becoming a new point of centrality and attraction in the city.
I LOVE LYON - 2006 (old edition), Lyon (France)
Event: Festival of Lights
Project client: City of Lyon
Photo credits: JM Georges and M Subervie
It was in 2006 in Lyon that Jacques Rival invented this principle: enclosing a heritage monument in a monumental snow globe. Here, the equestrian statue of Louis XIV, Place Bellecour, a tourist symbol photographed every year by millions of visitors. Having established itself at the square's center, the work has gained notoriety transcending Lyon: Claude Chabrol immortalized it in 2007 with La Fille coupée en deux.





